G

Google Ads Call Reporting

Free

Track and analyze phone call performance directly within Google Ads.

Visit Website
4.6 Editor Rating
Vetted Score
4.6 / 5.0

Earns a high score due to seamless integration with Google Ads, detailed call metrics, and no extra cost, making it a valuable tool for advertisers.

Key Features
Integrated Call Reporting

Provides real-time metrics on call duration, start/end times, and caller area code directly in the Google Ads interface.

Call Conversion Attribution

Automatically attributes phone calls to specific ad campaigns and keywords for accurate ROI measurement.

Optional Call Recording

Allows optional recording of calls for quality assurance and compliance, accessible via the Ads dashboard.

Frequently Asked Questions

No, the feature is included at no additional charge; you only pay for your regular Google Ads spend.

Google provides a forwarding number that forwards to your existing business line, so no new number is required.

Yes, if you enable call recording, recordings are stored and can be played back from the call reporting tab.
Specifications
Pricing Model Free for Google Ads advertisers; no additional fees, though standard Google Ads costs apply.
Supported Platforms
Web (any browser)