Top 30 Marketing Automation Platforms with Drag‑and‑Drop Workflow Builders

Curated list of the top 30 marketing automation tools that feature visual drag‑and‑drop workflow builders for lead nurturing, email campaigns, and multi‑channel automation.

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All‑in‑one inbound marketing platform with a visual workflow editor, email automation, lead scoring, and robust analytics.

Enterprise‑grade automation with a drag‑and‑drop canvas for complex multi‑step campaigns, ABM, and predictive scoring.

Combines email marketing, CRM, and automation with an intuitive visual builder for branching workflows.

B2B marketing automation with a visual journey builder, lead nurturing, and deep Salesforce integration.

User‑friendly drag‑and‑drop automation for email, social ads, and landing pages, ideal for SMBs.

Full‑stack automation with a visual workflow editor, behavior tracking, and integrated CRM.

Visual journey builder that lets you map multi‑channel campaigns across email, SMS, and in‑app messages.

Small‑business focused automation with a drag‑and‑drop campaign builder and built‑in e‑commerce tools.

All‑in‑one platform offering email, webinars, and a visual automation builder for lead nurturing.

Marketing suite with a visual workflow editor for email, SMS, chat, and CRM automation.

Drag‑and‑drop automation integrated with Zoho CRM, supporting email, social, and web‑form triggers.

#13 Drip

E‑commerce‑centric automation with a visual builder for personalized email, SMS, and site messaging.

#14 Klaviyo

Data‑driven automation for online stores, featuring a visual flow builder and deep e‑commerce integrations.

#15 Iterable

Cross‑channel platform with a drag‑and‑drop canvas for email, push, SMS, and in‑app campaigns.

#16 Ontraport

Business automation suite with a visual workflow editor for marketing, sales, and membership sites.

Free, self‑hosted automation with a visual campaign builder and extensive plugin ecosystem.

Behavior‑based automation platform with a drag‑and‑drop workflow designer for email, push, and SMS.

Enterprise marketing automation with a visual campaign canvas, lead scoring, and robust analytics.

#20 Braze

Customer engagement platform offering a visual journey builder for real‑time messaging across channels.

#21 MoEngage

Mobile‑first automation with a drag‑and‑drop flow builder for push, in‑app, email, and SMS.

#22 Sendlane

E‑commerce focused automation with a visual workflow editor and advanced segmentation.

Creator‑centric platform with a simple visual automation builder for email sequences and tagging.

#24 Omnisend

Omni‑channel automation for e‑commerce, featuring a drag‑and‑drop workflow designer for email, SMS, and push.

Email marketing with a visual automation builder for triggered journeys and personalized content.

#26 SendPulse

Multi‑channel platform offering a visual automation editor for email, SMS, web push, and chatbot flows.

Drag‑and‑drop automation for email campaigns, lead nurturing, and list segmentation.

Marketing automation with a visual workflow builder, A/B testing, and integrated CRM.

#29 Agile CRM

All‑in‑one CRM with a visual automation designer for email, web events, and lead scoring.

Email‑centric automation with a drag‑and‑drop journey builder and robust deliverability tools.

Simple automation platform offering a visual workflow editor for email, landing pages, and pop‑ups.

Entry‑level version of HubSpot’s platform with a visual workflow builder for basic lead nurturing.

European‑focused automation with a drag‑and‑drop campaign builder for email, SMS, and webhooks.

#34 CleverTap

Mobile engagement suite featuring a visual flow builder for push, in‑app, email, and SMS campaigns.

#35 Keap Grow

Scaled‑down Keap version with a visual automation canvas for small businesses and solopreneurs.