Top 20 Alternatives to GatherContent in Content Marketing Software

GatherContent is a collaborative editorial platform that streamlines content creation, planning, and production for marketing teams. Looking for other tools that help manage content workflows, calendars, approvals, and publishing? Below are 20 strong alternatives in the content marketing software space.

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Top Competitors to Consider

Headless CMS that lets marketers and developers create, manage, and publish content across any channel with powerful APIs and flexible content modeling.

All‑in‑one marketing calendar, editorial workflow, and social media scheduler designed to keep content teams on track and aligned.

Spreadsheet‑database hybrid that can be customized as a content calendar, brief tracker, and asset library with rich views and automation.

#5 Notion

Flexible workspace for notes, docs, databases, and kanban boards—popular for building collaborative content pipelines and brief repositories.

Work OS with visual timelines, content calendars, and automations that help marketing teams track production stages and approvals.

#7 ClickUp

Project management platform with built‑in docs, custom statuses, and content‑specific templates for end‑to‑end editorial workflows.

#8 Wrike

Enterprise‑grade work management tool offering content request forms, review cycles, and real‑time collaboration for large marketing teams.

#9 Asana

Task‑centric platform with timeline view, custom fields, and approval workflows that can be tailored for content production pipelines.

#10 Trello

Kanban board system that can be extended with Power‑Ups (e.g., Calendar, Butler automation) to manage editorial calendars and asset hand‑offs.

Headless CMS focused on enterprise content operations, offering versioning, workflow automation, and multi‑channel publishing.

#12 Storyblok

Visual headless CMS with a component‑based editor, enabling marketers to create and preview content without developer involvement.

Integrated CMS within HubSpot’s marketing suite, providing SEO tools, drag‑and‑drop editing, and built‑in analytics for content teams.

Open‑source CMS that can be turned into a full‑featured editorial workflow platform using plugins for calendars, status tracking, and notifications.

#15 Contently

Content marketing platform that pairs freelance creators with brands, offering workflow tools, content hubs, and performance analytics.

#16 Kapost

Enterprise content operations platform that centralizes planning, creation, approval, and distribution with robust analytics.

#17 Percolate

Marketing resource management (MRM) solution that includes content planning, creation, approval, and performance tracking.

#18 Ziflow

Online proofing and workflow tool that streamlines content review, approvals, and version control for marketing assets.

#19 ProofHub

All‑in‑one project management and collaboration suite with custom workflows, proofing, and content calendars for marketing teams.

Spreadsheet‑style work execution platform offering content calendars, automated alerts, and Gantt charts for editorial planning.

#21 Canto

Digital asset management (DAM) system with built‑in workflow features, making it easy to organize, review, and publish visual content.