Top 20 Alternatives to Engagio in Account Based Marketing (ABM) Software

Engagio (now part of Demandbase) is an ABM platform that helps B2B marketers orchestrate account‑centric campaigns, align sales and marketing, and measure revenue impact with playbooks, analytics, and integration across CRM and marketing automation tools. Looking for other ABM solutions? Below are 20 leading alternatives that cover intent data, account targeting, campaign execution, and measurement.

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Top Competitors to Consider

Comprehensive ABM suite with AI‑driven account identification, advertising, website personalization, and deep analytics.

Full‑stack ABM platform offering account‑based advertising, email, web personalization, and robust reporting.

#4 6sense

Predictive ABM platform that combines intent data, AI scoring, and orchestration across channels to surface buying moments.

Scalable ABM solution for B2B marketers featuring account targeting, cross‑channel advertising, and sales‑ready leads.

#6 Triblio

ABM platform that unifies advertising, email, and website personalization with detailed account analytics.

Demand‑gen focused ABM platform that delivers targeted content, ad campaigns, and lead enrichment for target accounts.

#8 Folloze

Content‑centric ABM platform that helps sales and marketing deliver personalized experiences at scale.

Content experience platform that enables account‑specific content hubs, personalization, and lead capture.

AI‑powered content activation platform that personalizes the content journey for each target account.

#11 Bombora

Intent‑data provider that surfaces in‑market accounts and topics to fuel ABM targeting and scoring.

Leverages product review activity to surface intent signals, helping marketers prioritize ABM accounts.

Combines firmographic data with real‑time intent signals to identify accounts ready to buy.

Real‑time B2B data enrichment that identifies anonymous website visitors for ABM personalization.

ABM automation platform that creates, scales, and optimizes account‑based campaigns across paid and owned channels.

AI‑driven account scoring and predictive analytics tool for building high‑quality ABM target lists.

#17 LeadSift

Uses AI to surface intent‑based leads from news, blogs, and social signals for ABM outreach.

Provides intent data and content syndication to help B2B marketers discover and engage target accounts.

#19 LeanData

Account‑based routing and matching platform that streamlines lead‑to‑account assignments for ABM workflows.

Offers account‑based advertising, email, and retargeting solutions to drive B2B prospect engagement.

A lightweight, open‑source ABM framework that integrates with existing CRM/marketing stacks for account segmentation and tracking.